NEW
Create trainings in minutes
The AI Flight Simulator
for Sales Teams
With Setero, your teams train real customer conversations with AI -
for shorter onboarding, relieved managers, and higher success rates.
With Setero, your teams train real customer conversations with AI - for shorter onboarding, relieved managers, and higher success rates.

Selection of Our Customers
Challenge
Poor Training is Costing Your
Sales Team Money Every Day
Poor Training is Costing Your
Sales Team Money Every Day
Poor Training is Costing Your
Sales Team Money Every Day
coach their teams
irregularly
coach their teams irregularly
3/4
3/4
Knowledge loss
after one-time training
knowledge loss after one-time training
knowledge loss
after one-time training
87%
87%
-50%
-50%
Revenue / rep without constant coaching
revenue / rep without constant coaching
revenue / rep without
constant coaching
60%
60%
miss their
sales targets
miss their sales targets
The Setero Effect
The Setero Effect
The Setero Effect
The Setero Effect
Into the Future of Sales Training - with AI
Into the Future of Sales Training - with AI
Into the Future of Sales Training -
with AI
Into the Future of Sales Training - with AI
Build lasting sales competence - simple, flexible, and scalable.
Build lasting sales competence - simple, flexible, and scalable.
Build lasting sales competence - simple, flexible, and scalable.
Build lasting sales competence - simple, flexible, and scalable.

Onboarding in record time
✓ Faster ramp-ups
✓ Fewer 1:1 coachings
✓ Clear learning paths

Onboarding in record time
✓ Faster ramp-ups
✓ Fewer 1:1 coachings
✓ Clear learning paths

Onboarding in record time
✓ Faster ramp-ups
✓ Fewer 1:1 coachings
✓ Clear learning paths

Onboarding in record time
✓ Faster ramp-ups
✓ Fewer 1:1 coachings
✓ Clear learning paths

Coaching on autopilot
✓ Independent training
✓ Immediate feedback
✓ Scale best practices

Coaching on autopilot
✓ Independent training
✓ Immediate feedback
✓ Scale best practices

Coaching on autopilot
✓ Independent training
✓ Immediate feedback
✓ Scale best practices

Coaching on autopilot
✓ Independent training
✓ Immediate feedback
✓ Scale best practices

Visible progress
✓ User and team reports
✓ Prioritize coachings
✓ Tailor required team support

Visible progress
✓ User and team reports
✓ Prioritize coachings
✓ Tailor required team support

Visible progress
✓ User and team reports
✓ Prioritize coachings
✓ Tailor required team support

Visible progress
✓ User and team reports
✓ Prioritize coachings
✓ Tailor required team support
Lösung
Sales Excellence in Four Easy Steps
Sales Excellence in
Four Easy Steps
Training has never been this simple - or this effective.
Configuration
Configuration
Configuration
Configuration
Create trainings
in 60 seconds
Create trainings
in 60 seconds
Create trainings
in 60 seconds
Create trainings in 60 seconds
Easily upload your own documents, such as playbooks or guidelines, and build training modules directly in the intuitive AI chat - ready to assign in seconds.
Easily upload your own documents, such as playbooks or guidelines, and build training modules directly in the intuitive AI chat - ready to assign in seconds.
Easily upload your own documents, such as playbooks or guidelines, and build training modules directly in the intuitive AI chat - ready to assign in seconds.
Easily upload your own documents, such as playbooks or guidelines, and build training modules directly in the intuitive AI chat - ready to assign in seconds.








Training
Training
Training
Training
Train key conversations
at scale
Train key conversations
at scale
Train key conversations
at scale
Train key conversations
at scale
With realistic AI role-plays, teams can practice critical customer interactions — flexible, personalized, and grounded in real-life situations.
With realistic AI role-plays, teams can practice critical customer interactions — flexible, personalized, and grounded in real-life situations.
With realistic AI role-plays, teams can practice critical customer interactions — flexible, personalized, and grounded in real-life situations.
With realistic AI role-plays, teams can practice critical customer interactions — flexible, personalized, and grounded in real-life situations.
Feedback
Feedback
Feedback
Feedback
Instantly see what
can be improved
Instantly see what
can be improved
Instantly see what
can be improved
Instantly see what
can be improved
After every training session, receive clear and structured feedback on strengths and opportunities - for focused learning and measurable results.
After every training session, receive clear and structured feedback on strengths and opportunities - for focused learning and measurable results.
After every training session, receive clear and structured feedback on strengths and opportunities - for focused learning and measurable results.
After every training session, receive clear and structured feedback on strengths and opportunities - for focused learning and measurable results.








Evaluation
Evaluation
Evaluation
Evaluation
Steer team
progress effectively
Steer team
progress effectively
Steer team
progress effectively
Steer team
progress effectively
Gain transparent insights for users and managers - identify trends, measure progress, and coach your team with precision.
Gain transparent insights for users and managers - identify trends, measure progress, and coach your team with precision.
Gain transparent insights for users and managers - identify trends, measure progress, and coach your team with precision.
Gain transparent insights for users and managers - identify trends, measure progress, and coach your team with precision.
Testimonials
Testimonials
Testimonials
Testimonials
Recommended by the Best in Sales
Recommended by
the Best in Sales
Why companies of all sizes trust our solution
Why companies of all sizes trust our solution
Why companies of all sizes trust our solution
Why companies of all sizes trust our solution
Setero is an absolute game-changer for us. The training feels as real as an actual customer call - whether it’s about handling objections, product training, or difficult conversations. Our SDRs and AEs engage in active dialogue faster, appear more confident, and measurably improve their conversation quality. A clear recommendation for any sales organization that wants to develop its teams in a scalable and hands-on way.

Philip Braches
Head of Sales, Planted Green
Setero is an absolute game-changer for us. The training feels as real as an actual customer call - whether it’s about handling objections, product training, or difficult conversations. Our SDRs and AEs engage in active dialogue faster, appear more confident, and measurably improve their conversation quality. A clear recommendation for any sales organization that wants to develop its teams in a scalable and hands-on way.

Philip Braches
Head of Sales, Planted Green
Setero is an absolute game-changer for us. The training feels as real as an actual customer call - whether it’s about handling objections, product training, or difficult conversations. Our SDRs and AEs engage in active dialogue faster, appear more confident, and measurably improve their conversation quality. A clear recommendation for any sales organization that wants to develop its teams in a scalable and hands-on way.

Philip Braches
Head of Sales, Planted Green
Setero is an absolute game-changer for us. The training feels as real as an actual customer call - whether it’s about handling objections, product training, or difficult conversations. Our SDRs and AEs engage in active dialogue faster, appear more confident, and measurably improve their conversation quality. A clear recommendation for any sales organization that wants to develop its teams in a scalable and hands-on way.

Philip Braches
Head of Sales, Planted Green
Setero is a perfect complement to our existing training and development processes. Whether in Sales or Service, the simulation trainings measurably lead to better results and increased customer satisfaction. The platform also provides great support and relief for our trainers, enabling them to conduct trainings quickly, transparently, and with clear focus.

Björn Geise
Managing Director, KiKxxl
Setero is a perfect complement to our existing training and development processes. Whether in Sales or Service, the simulation trainings measurably lead to better results and increased customer satisfaction. The platform also provides great support and relief for our trainers, enabling them to conduct trainings quickly, transparently, and with clear focus.

Björn Geise
Managing Director, KiKxxl
I discovered Setero a few months ago, integrated it into my daily sales routine, and have already recommended it to others on multiple occasions. Training is crucial for sustainable success in sales, especially when there is limited time for personal coaching. With Setero, I can tailor the training 100% to our use cases.

Danny Woerns
Sales Consultant, Unfck
I discovered Setero a few months ago, integrated it into my daily sales routine, and have already recommended it to others on multiple occasions. Training is crucial for sustainable success in sales, especially when there is limited time for personal coaching. With Setero, I can tailor the training 100% to our use cases.

Danny Woerns
Sales Consultant, Unfck
Our bot is now almost like a training buddy -always friendly, clear, and consistent. We practice real conversation situations, tailored to our content and current challenges - as often as necessary until we get it right.

Britta Beste
Head of HR
Our bot is now almost like a training buddy -always friendly, clear, and consistent. We practice real conversation situations, tailored to our content and current challenges - as often as necessary until we get it right.

Britta Beste
Head of HR
Our bot is now almost like a training buddy -always friendly, clear, and consistent. We practice real conversation situations, tailored to our content and current challenges - as often as necessary until we get it right.

Britta Beste
Head of HR
Setero is a perfect complement to our existing training and development processes. Whether in Sales or Service, the simulation trainings measurably lead to better results and increased customer satisfaction. The platform also provides great support and relief for our trainers, enabling them to conduct trainings quickly, transparently, and with clear focus.

Björn Geise
Managing Director, KiKxxl
Setero is a perfect complement to our existing training and development processes. Whether in Sales or Service, the simulation trainings measurably lead to better results and increased customer satisfaction. The platform also provides great support and relief for our trainers, enabling them to conduct trainings quickly, transparently, and with clear focus.

Björn Geise
Managing Director, KiKxxl
Setero is a perfect complement to our existing training and development processes. Whether in Sales or Service, the simulation trainings measurably lead to better results and increased customer satisfaction. The platform also provides great support and relief for our trainers, enabling them to conduct trainings quickly, transparently, and with clear focus.

Björn Geise
Managing Director, KiKxxl
I discovered Setero a few months ago, integrated it into my daily sales routine, and have already recommended it to others on multiple occasions. Training is crucial for sustainable success in sales, especially when there is limited time for personal coaching. With Setero, I can tailor the training 100% to our use cases.

Danny Woerns
Sales Consultant, Unfck
I discovered Setero a few months ago, integrated it into my daily sales routine, and have already recommended it to others on multiple occasions. Training is crucial for sustainable success in sales, especially when there is limited time for personal coaching. With Setero, I can tailor the training 100% to our use cases.

Danny Woerns
Sales Consultant, Unfck
I discovered Setero a few months ago, integrated it into my daily sales routine, and have already recommended it to others on multiple occasions. Training is crucial for sustainable success in sales, especially when there is limited time for personal coaching. With Setero, I can tailor the training 100% to our use cases.

Danny Woerns
Sales Consultant, Unfck
Setero has practically halved our training period and at the same time, noticeably improved the quality of customer communication, with significantly less coaching effort. We can absolutely recommend working with them.

Roy Reinelt-Peter
CEO, DIGITIAL DIALOG
Setero has practically halved our training period and at the same time, noticeably improved the quality of customer communication, with significantly less coaching effort. We can absolutely recommend working with them.

Roy Reinelt-Peter
CEO, DIGITIAL DIALOG
Setero has practically halved our training period and at the same time, noticeably improved the quality of customer communication, with significantly less coaching effort. We can absolutely recommend working with them.

Roy Reinelt-Peter
CEO, DIGITIAL DIALOG
Teams train more frequently, with greater motivation and independence when using Setero - that makes all the difference.

Davide Russo
Geschäftsführer, Sales Leader Academy
Teams train more frequently, with greater motivation and independence when using Setero - that makes all the difference.

Davide Russo
Geschäftsführer, Sales Leader Academy
Teams train more frequently, with greater motivation and independence when using Setero - that makes all the difference.

Davide Russo
Geschäftsführer, Sales Leader Academy
Setero is the perfect addition to any sales training program - no overhead, but highly effective.

Kai Romes
CEO, Dimension 21
Setero is the perfect addition to any sales training program - no overhead, but highly effective.

Kai Romes
CEO, Dimension 21
Setero is the perfect addition to any sales training program - no overhead, but highly effective.

Kai Romes
CEO, Dimension 21
Our Ecosystem
Our Ecosystem
Our Ecosystem
Our Ecosystem
Our Partners for Your Sales Success
Setero works closely with leading consultancies and coaches to provide clients with comprehensive support.
Setero works closely with leading consultancies and coaches to provide clients with comprehensive support.
Setero works closely with leading consultancies and coaches to provide clients with comprehensive support.
Setero works closely with leading consultancies and coaches to provide clients with comprehensive support.





Datenschutz & IT-Sicherheit
Datenschutz & IT-Sicherheit
Datenschutz & IT-Sicherheit
Datenschutz & IT-Sicherheit
Your Data. Our Responsibility.
Secured in Europe.
Your Data. Our Responsibility.
Secured in Europe.
Your Data. Our Responsibility.
Secured in Europe.
Your Data. Our Responsibility.
Secured in Europe.
We build on trust through certified security, European infrastructure, and uncompromising data protection.
We build on trust through certified security, European infrastructure, and uncompromising data protection.
We build on trust through certified security, European infrastructure, and uncompromising data protection.
We build on trust through certified security, European infrastructure, and uncompromising data protection.



EU data residency
All customer data is hosted exclusively within the EU – for maximum data sovereignty and GDPR compliance.
All customer data is hosted exclusively within the EU – for maximum data sovereignty and GDPR compliance.



ISO 27001 in preparation
Our information security management complies with ISO 27001 standards; certification is currently in progress.



Privacy by Design
Setero protects your data with end-to-end encryption and a clear focus on data protection and transparency.
FAQ
Frequently Asked Questions
How does Setero ensure realistic training for customer-focused teams?
How does Setero ensure realistic training for customer-focused teams?
How does Setero ensure realistic training for customer-focused teams?
How does Setero ensure realistic training for customer-focused teams?
How quickly can Setero be implemented in my company?
How quickly can Setero be implemented in my company?
How quickly can Setero be implemented in my company?
How quickly can Setero be implemented in my company?
What kind of feedback does my team receive after the training sessions?
What kind of feedback does my team receive after the training sessions?
What kind of feedback does my team receive after the training sessions?
What kind of feedback does my team receive after the training sessions?
Can Setero scale with my growing team?
Can Setero scale with my growing team?
Can Setero scale with my growing team?
Can Setero scale with my growing team?
What distinguishes Setero from conventional sales training courses?
What distinguishes Setero from conventional sales training courses?
What distinguishes Setero from conventional sales training courses?
What distinguishes Setero from conventional sales training courses?





